5 of 5 questionnaires returned

How do your strategies differ across TikTok, Instagram, YouTube, and your own website?

Marc SpringerRussmedia / VOL.AT
AT · Regional digital news publisher

YouTube, Instagram, and TikTok are our primary social channels; Facebook has lost significant relevance for us.Read the full questionnaire →

AnonymousLarge global media company
US · Global digital media company

Because we only have a handful of producers, we focus heavily on making vertical videos that can work across TikTok, Instagram Reels and YouTube Shorts.Read the full questionnaire →

Daria VolpeVD News
IT · Digital-native, social-first news publisher

Currently, when it comes to short-form content, we do not make major distinctions between platforms, except in terms of production volume and format adaptation.Read the full questionnaire →

Madleen KamrathNZZ
CH · National subscription news publisher

As a relatively small video team, we have to prioritize clearly.Read the full questionnaire →

Amin SeethyManorama Online
IN · Digital news publisher

We customize content for each platform-Instagram for engagement, YouTube Shorts for discovery, and our website for deeper storytelling and audience retention.Read the full questionnaire →