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The Newsroom of Tomorrow presentsShort Video ReportNo. 03

5 of 5 questionnaires returned

In your opinion, what makes a short news video perform well?

Marc SpringerRussmedia / VOL.AT
AT · Regional digital news publisher
A strong visual hook and a title placed directly on the cover image that grabs the reader's attention in an instant - before they even press play.Read the full questionnaire →
AnonymousLarge global media company
US · Global digital media company
I strongly believe every video lives or dies in its first two seconds.Read the full questionnaire →
Daria VolpeVD News
IT · Digital-native, social-first news publisher
The opening of the video is the starting point for capturing the user’s attention.Read the full questionnaire →
Madleen KamrathNZZ
CH · National subscription news publisher
It depends on the platform and how the video is presented.Read the full questionnaire →
Amin SeethyManorama Online
IN · Digital news publisher
A strong opening hook, concise storytelling, vertical format, captions, high visual quality, and content that is relevant and shareable.Read the full questionnaire →